Challenge:
May 16th, 2018
You may know Las Vegas is a popular destination for international travelers, but did you know more than 200,000 Chinese visitors traveled to Las Vegas in 2016? This number is only growing, and actually may be much higher, according to the Las Vegas Business Press.
Hotels appeal to Chinese visitors by creating beautiful hotel gardens for Chinese New Year, offering authentic menu options, featuring culturally-diverse entertainment, and more. Yet, when it comes to planning an entire incentive event program, a local Las Vegas event planner like CLI Groups makes all the difference. Read on to learn how we helped our client execute an entertaining event beyond anyone’s expectations.
Challenges Planning an International Event
Planning incentive event programs in a country other than your own can present new challenges. Language barriers, differences in customs, and specific menu preferences can leave international event managers frustrated when working to bring all details together.
Engage:
CLI Groups Steps In
When a Chinese-based event manager from Cigna contacted CLI Groups, she had parts of the annual incentive program already in place, but needed help with event production and entertainment. The off-site venue her travel agency recommended was not able to provide the level of service required for her high-profile event, and our new client desperately needed a local expert to help.
Janice, CLI Global Event Specialist, helped our new client define her event objectives and then selected new venue options for Cigna. Our team negotiated the venue contract and used our existing relationships to offer a spectacular venue. The new, upscale venue also better represented the group’s cultural and incentive event needs.
Customized Entertainment & Production
Now with the new Hard Rock Live Las Vegas event booked, the CLI Event Team needed to customize the event flow, entertainment, production, and decor.
Our team worked around the clock to make sure the event was memorable for Cigna and their Chinese guests. We used local connections to book headliner for the private event. Custom entertainment and adjustments to the performers typical show were coordinated to meet the group’s culture and theme.
Table linen and customized tablescape decor provided an upscale touch, yet CLI’s savvy event specialists were able to keep costs reasonable for Cigna.
The CLI event team hired beautiful showgirls and professional models to assist in greeting guests. The talent was also part of the awards show, handing out awards on stage and providing a celebrity element to the incentive event.
Resolve:
Making our Clients Look Good
We know our event manager and marketing clients are responsible to their company executives to coordinate a successful event while staying within budget. That’s why at CLI Groups, we work day and night to meet our clients’ requests.
The group at Cigna had several moving pieces, but it didn’t stop CLI from offering superior service. Our team is experienced with the last-minute changes typical when planning an event. Our decades of Las Vegas event planning experience allow our team to anticipate needs, all the while making our clients look great to their executives and guests.
A Long-term Event Partner
When you choose CLI Groups as your Las Vegas event planner, you receive a long-term event partner. We use our local connections and deep relationships with talent, venues, decor suppliers, and rental companies throughout the city to offer the highest level of service. Our team works day and night to guarantee each and every client leaves Las Vegas happy with their experience, and ready to come back and visit again.
Want to see how CLI Groups can improve your next annual incentive event program? Click here to request a complimentary, 15-minute event assessment. Let us help you execute an unforgettable event!